What a review management service should do

2 min read · Updated

The short answer

A good review management service watches for new reviews, drafts replies that sound like you, asks every customer for a review at the right moment, and tells you what the reviews say about your business. Avoid any service that filters who gets asked, writes reviews, or posts the same reply everywhere.

What it should do

  • Alert you to new reviews on Google and the other sites that matter in your trade.
  • Draft replies within rules you set, and leave the unusual ones for you.
  • Send review requests to every customer after the job, with your direct link.
  • Report what people praise and complain about, not just a star count.

What puts your profile at risk

  • Review gating: asking only customers a survey says are happy.
  • Writing or buying reviews.
  • Identical replies pasted under every review.
  • Offering refunds or discounts to change or remove a review.

Questions to ask

  • Who writes the replies, and do I approve them?
  • Who is asked for a review, and when?
  • What happens to my data and my review link if I cancel?

Questions

Is review management worth paying for?

If reviews are going unanswered and requests aren't being sent, yes. If you already do both, you may not need it.

Can software reply to reviews for me?

It can draft routine replies. Keep a person on complaints.

Does Lehvel do this?

Yes. The Reputation Agent watches what customers say, answers the routine reviews within your rules, and asks happy customers for more.

Keep reading

AI AgentsLocal SEO ServicesAll of Lehvel Learn

Want to discuss Search Presence?

Book a time with Lehvel and we’ll go through what your business actually needs.

Reserve a time

Other Lehvel services