The short answer
Med spa marketing works when clients can find each treatment you offer, see who performs it, and trust what they read. Build a page per treatment that names the provider's credentials, keep claims modest because medical advertising rules apply, use before-and-after photos only with written consent, and reply to reviews without discussing anyone's treatment.
Many med spa treatments are medical procedures. Claims about results fall under advertising rules, and state medical boards set their own. Describe what a treatment is and who it's for, not promised outcomes. Before-and-after photos need the client's written consent. Many med spas are also covered by HIPAA, so review replies shouldn't confirm someone is a client or mention their treatment.
With the client's written consent, and without implying everyone gets the same result.
One that names each treatment and provider, loads fast on a phone, and makes booking easy.
General ones, like hours, prices you publish and how to book. Clinical questions go to a provider.
Small businesses mostly use AI agents for repetitive work that costs money when it slips: following up with people who inquired, replying to routine reviews, posting to social media, and answering common questions.
2 min readTo respond to negative Google reviews, reply within a day or two, briefly and calmly.
2 min readTo check what ChatGPT says about your business, open a Temporary Chat or a logged-out browser and ask what a customer would: "best plumber in [town]", "is [your business] open Sundays".
2 min readBook a time with Lehvel and we’ll go through what your business actually needs.