Project pages
One page per finished project: the town, what was wrong with the old room, what you changed, how long it took, and ten good photos. A gallery of unlabeled photos proves you can take pictures. A project page proves you can run a job.
Explain the process
- First visit and what it costs, if anything.
- Design and selections.
- Permits, and who pulls them.
- The build, and how you protect the rest of the house.
- Final walkthrough and warranty.
Where remodelers get found
- Google Business Profile with project photos added as jobs finish.
- Houzz, where many homeowners collect ideas.
- Referrals from past clients, asked for at the final walkthrough.
Questions
Should I show prices on my website?
Typical ranges help filter enquiries, if you can keep them honest.
Are lead services worth it for remodelers?
For small jobs, sometimes. Big remodels usually come from referrals and search.
Do I need a blog?
Project pages do more for a remodeler than general articles.
About the author
Jason Murphy, Founder
Jason has spent two decades building sites, search programs, and digital products for businesses. At Lehvel, he leads product and strategy.
Jason Murphy on LinkedIn