Understand information

Where Your Information Lives

A working session on your own business. Before it, you send the five facts customers ask about most: a price, a spec, a policy, a lead time, a service area. In the session we find every place each one is written down, put the copies side by side, and mark which disagree and who owns each.

$19990 minutes · six seats

Hands at a keyboard beside a closed notebook and a cup of coffee on a white desk.

Find where each fact about your business is written down, and where the copies disagree.

In the session

  • Pick the five facts customers ask about most, and list every place each one is written down.
  • Read the copies side by side. Mark the ones that disagree and the ones nobody can source.
  • Name the person in a position to know each fact, and when it was last confirmed.
  • Ask an AI assistant the same five questions and set its answers against your records.

You leave with

  • A map of where each of your five facts lives.
  • The copies that disagree, with the source for each.
  • An owner and a last-confirmed date for every fact, or a flag where there is none.

Who it is for. Owners, operations leads, and sales and marketing leaders at companies whose facts sit in a website, a spreadsheet, a catalog, a PDF and a few people's heads.

How a seat works.

Live online. 90 minutes, six seats, $199 each, on your own business. Reserve a seat and pay on this site. You receive the confirmation and a calendar invite at once.

Thursday, November 12, 2026 at 1:00 PM Eastern

Refund in full up to 48 hours before the session.

Reserve a seat.